In Kenya, side hustles,from freelancing to online sales, are now mainstream. Yet few channel this extra income toward lasting assets. Let’s explore how disciplined savings from modest side income can build equity in real estate, especially via flexible options like Keza Riruta.

1. Income Is Only as Good as Your Investment Strategy
Many Kenyans invest surplus funds into consumables or short-term fixes instead of assets that appreciate or generate passive income.
A proposed strategy: save KES 10,000 monthly. Within 12 months, that KES 120,000 could go toward a deposit, unlocking investment in structured developments like Keza.
2. Real Estate Offers Tangible Leverage
Property is one of the few assets you can leverage—turning small savings into significant value.
3. Kenyan Rental Demand Supports Small Apartments
In Nairobi, rent for a one-bedroom apartment ranges between KES 25,000–45,000 per month. Studio apartments and bedsitters are highly sought after by students and young professionals—ensuring strong occupancy and passive income.
4. Keza Riruta Brings It into Reach
Keza’s pricing and payment plans allow buyers to convert side earnings into a viable property investment. With Phase 1 handover imminent in September, investors can benefit from both capital appreciation and rental cash flow quickly.
Side Hustle to Home Ownership Today
Side hustles aren’t just for lifestyle upgrades, they can seed long-term wealth. Start investing your extra earnings in real estate now, and Keza Riruta can be your first milestone.
Schedule a visit and learn how your side hustle can fund your future home.